Customer-and-prospect information, however, is more than just a spreadsheet with names, addresses, and sales figures on it. All organizations have this basic data. To outdo your competitors, you should convert raw data into sales-and-marketing intelligence via maps integrated with your CRM software.
We are visual animals and putting customers and prospects locations on a map allows marketers, sales reps, and managers, to better understand data relationships. Seeing is believing and something as simple as a map with, say, green dots for customers, blue dots for prospects, and red dots for competitors can quickly move sales reps beyond order takers into becoming true lead developers.
Maps turn data into knowledge and allow sales reps to focus on both their best customers and nearby potential best customers. Moreover, sales managers who use maps can better manage territories by seeing important data often hidden in the rows and columns of spreadsheets. The results: more customers, more sales, and more efficient sales calls.
To discover more visit www.CRMCallPlanner.com or call InfoGrow @ 330-929-1353